Dealer Portal is a web app that contains an inventory tool, lead management, and feed administration. Not all of our customers need the deal desking features of Lot Wizard, and some prefer a web-based application that can be accessed from anywhere with an internet connection.


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Inventory Management

Dealer Portal’s Inventory Editor has a VIN decoder, CARFAX integration and the ability to upload multiple vehicle photos with one click. It is designed to save you time during data entry–it even has window stickers and federal buyers guides that print at the click of a button.

Use Dealer Portal to manage vehicle data feeds to hundreds advertising sites. Add or remove feeds at anytime. Track data feed status and most recent upload times. Pick and choose which vehicles go to which feeds if you do not have unlimited listings with an advertiser.

Watermark all your vehicle photos with your phone number or website address before they are sent to third parties.

Lead management

Leads are the lifeblood of every dealership, and we take great effort to make sure your sales staff is immediately alerted about each new prospect. Leads are stored in Dealer Portal before email and text message alerts are dispatched to as many targets as you like, including any automotive CRM.


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Watermarked Photos

Add your phone number, website address, or other info to your photos before we send them to third parties.